Resume

Objective:
I want to design great software, be it as a senior UX/Product designer or a UX Lead.


Natasha Condie
(343) 988-2855
tash.condie@gmail.com



Experience

Digital Business & UX Consultant, ZEC Dumoine

June 2024 – October 2024

  • Led a research initiative to boost the digital aspects of the provincial park, including membership management for camping, fishing & hunting, check in/out, game warden duties, reception duties, administration of 5 cabins and other administration of the park.
  • Made a thorough plan for these initiatives including tech stacks, user personas, tools required, budget and best marketing options.
  • Started the architecture, design and development plan.
  • Applied to various grants.

Director of UI/UX, Uberall
June 2023 – May 2024

  • Led a multidisciplinary team of product designers and UX/UI experts, fostering a collaborative environment and promoting continuous learning and growth.
  • Spearheaded strategic initiatives including the implementation of a comprehensive design system, rebranding efforts, and effective task management processes.
  • Conducted a thorough platform audit to identify pain points and opportunities for improvement, resulting in the development of a comprehensive 5-year roadmap.
  • Championed a research-driven approach, facilitating discovery sessions, prototype testing, and user-driven beta testing to inform product development decisions.
  • Collaborated closely with product management, engineering, and executive teams to align UX/UI initiatives with business objectives and drive impactful outcomes.
  • Regularly reported progress to the CTO and weekly collaboration meetings with product leadership to ensure alignment and foster cross-functional collaboration.

Business Advisor, Rise (NFP)

November 2022 – November 2023

  • Provide one-on-one business advice and guidance to clients, both in-person and remotely
  • Conduct market research and analysis to help clients identify new opportunities for growth
  • Assist clients in developing business plans, financial projections, and marketing strategies
  • Evaluate and recommend funding options, including grants, loans, and investment opportunities
  • Present client files to to the Loan Review Committee for approval
  • Collaborate with other business advisors and mentors to share knowledge and expertise
  • Stay up-to-date on the latest trends and best practices in business development and share this knowledge with clients
  • Part-time position.

UX Lead, Aequilibrium
August 2022 – March 2023

  • Directed a dynamic UI/UX team, utilizing agile methodologies to drive project management and innovation in delivering exceptional user experiences.
  • Led comprehensive research efforts including discovery sessions, market research, and prototype testing to inform product development strategies and drive customer-centric solutions.
  • Developed detailed business analyses, identified growth opportunities, and formulated strategic plans to optimize product performance and achieve business objectives.
  • Traveled to client sites and conferences to assess market needs, provide training, and facilitate onboarding processes to drive customer success and satisfaction.
  • Maintained regular communication with stakeholders and provided transparent reporting on project progress, milestones, and deliverables.
  • Drove the build of a VR product called AgileVR, which enabled teams to conduct agile ceremonies in VR. Created the brand identity including the logo, a design system and conducted user testing in a Beta with potential clients.

Vice-President- UX, Engineering and Marketing, Smart Building Applications
September 2017 – March 2022

  • Provided strategic leadership to a diverse team of engineers and marketing/sales experts, driving collaboration and alignment between technical and business functions.
  • Managed project progress and conducted comprehensive risk analyses to mitigate potential obstacles and ensure successful project delivery within established timelines and budgets.
  • Developed software designs based on extensive market research and customer feedback, utilizing tools such as InVision, Figma, Sketch, and Adobe XD to create intuitive user interfaces and digital solutions.
  • Conducted User Research for new features and maintenance.
  • Delivered technical support to clients, participated in design reviews, and conducted system testing to ensure the quality and functionality of software solutions.
  • Wrote RFP’s for contracts with city governments, the US Senate and private institutions.

UX/UX Freelancer, Blasted Unicorn
March 2012 – September 2017

  • Provided expert consulting services to clients, conducting in-depth UI/UX research and designing responsive applications to meet diverse business needs and objectives.
  • Developed comprehensive business strategies, conducted market research, and assisted in grant applications to secure funding for innovative projects.
  • Proficient in front-end development tools and methodologies, utilizing CSS, HTML, JavaScript, and Bootstrap to create engaging and interactive user interfaces.
  • Maintained up-to-date knowledge of industry trends and emerging technologies to deliver cutting-edge solutions and drive continuous improvement.

UX/UI Researcher & Designer, Milo Enterprises
October 2016 – August 2017

  • Designed and executed strategic UX plans for new business ventures, including product lines for Amazon and a commercial shipping marketplace.
  • Developed comprehensive software designs and conducted usability testing to ensure user satisfaction and optimize product performance.
  • Led regular meetings with stakeholders and engineering teams to discuss project milestones, design requirements, and technical specifications.
  • Applied user-centered design principles to create intuitive and user-friendly interfaces, enhancing overall user experience.
  • Conducted user research for new product/business ideas, as well as a new digital startup for  shipping marketplace.

Owner, Purple Radish Kitchen
November 2015 – October 2016; January 2018 – March 2020

  • Founded and managed a successful meal plan delivery service, overseeing all aspects of business operations including financial management, menu creation, and kitchen management.
  • Designed and maintained a user-friendly website, app, and e-commerce store to enhance customer engagement and streamline order processing.
  • Conducted cooking classes and nutritional workshops, fostering community engagement and promoting healthy eating habits.
  • Applied UX principles to improve the digital ordering process, enhancing usability and customer satisfaction.

Education, Certifications & Courses

Certifications

CAPM & PMP (In Progress) Project Management Institute

Google Product Management Certificate (In Progress)

Google Project Management Certificate

Google UX Design Professional Certificate

UX Certificate LinkedIn Learning

Courses

Design-Led Strategy University of Sydney

GenAI for UX Designers Coursera

Interaction Design Specialization UC San Diego

Introduction to Front-End Development LinkedIn Learning

Emerging Leaders Carleton University

University

Bachelor of Arts in Sociology, Carleton University, Ottawa, ON
September 2009 – April 2013


Languages:
English, French, Spanish (basic)


Self Declarations:
Aboriginal, Woman, Disabled.