Smart Parking Apps is an end-to-end parking management software. The app includes a wide variety of users with different needs; from those needing to park their cars, to property managers to parking enforcement teams & more.
A few of the tools we created were: a self managed waiting list, a pocket License Plate Recognition system (the first of its kind), an interactive map of available parking & more.
Idea: Parking Management SAAS that encompasses enforcement companies, property managers and ends user (parkers).
Problems to Solve: Many current solutions do not include all tiers and functionality needed, including 2 products the corporation had developed and wanted to turn into legacy products.
Main Pain Points: User experience for parker was usually high but management tools were lacking. Enforcement companies had to use multiple softwares to cater to each property management tool their clients used (if it included parking management at all.) Focus was put upon enforcement companies and property managers.
Research Methods Used: Current and potential client interviews, customer journeys and personas, focus groups, surveys and usability testing as well as the use of current analytics tools.
Key Outcomes: Determined most pressing needs for product improvement, made a 1 year development plan with quarterly releases. The first being a full redesign of the 3 dashboards, staring with enforcement. Designed the new dashboard and features and managed the dev team through that process. New iteration proved to have much better results in the sales cycle as well as helped client retention and satisfaction.
Biggest Project: SnapLPR
Challenge & Users: We saw a need for a mobile based license plate recognition mainly for stationary security guards and property managers who had a lower volume of spots or a smaller budget and could not justify the purchase of a traditional LPR.
Solution: Within our app, we made a simple to use but very powerful system that would scan only license plates to ease userexperience and reduce user error as much as possible.
